Date and Time
Saturday Aug 3, 2024
3:00 PM - 9:00 PM EDT
Location
Massena Town Beach
1255 State Highway 131
Massena, NY 13662
Fees/Admission
FREE
Contact Information
team@exploremassena.com
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Description
Rockin' The River 2024: Gon' Country
Get ready to go "Gon' Country" at this year's Rockin' The River music festival on Saturday, August 3rd at the Massena Town Beach! This annual summer celebration returns with a boot-stompin' country theme, bringing the spirit of Nashville to the beautiful St. Lawrence River.
The festivities kick off with rising regional star Taylor Lavalley taking the stage with her powerful vocals and heartfelt songwriting that'll transport you to the backroads and honky-tonks. Then, brace yourselves for the electrifying headliner Brett Westgrove - one of country music's newest breakout acts straight from Music City itself! With hits like "Kiss Me Like That" and "Heartbreak Hangover", Brett's rich voice and infectious melodies fuse authentic country roots with a fresh, contemporary energy.
In addition to the can't-miss musical lineup, Rockin' The River features a vendor village showcasing local artisans, businesses, and makers. A mouthwatering selection of food trucks will be onsite to satisfy those country-fried cravings!
New for 2024 is the Kids' Zone packed with activities and entertainment to keep the little ones engaged throughout the day. And you won't want to miss the cold brews and refreshing drinks flowing from the beverage vendors.
Admission to Rockin' The River is completely FREE, so round up your crew and get ready to two-step the night away along the beautiful riverfront setting.
This is a can't-miss summer experience for music lovers, families, and anyone looking for an unforgettable day celebrating community, culture, and the great outdoors in Massena!
NOTE: This year there will NOT be holding a fireworks display. Due to the Massena Little League Rotary Tournament and their fireworks display being held the same day, event organizers do not want to interfere with their tradition. Any Rockin' The River attendees will have time to make their way across town to watch a beautiful fireworks display (around 9:45-10PM) at Springs Park. Yeehaw! Let's go country!